CASE STUDY: Abterra Property Care
How We Increased Abterra's Inbound Calls and website ranking by 150% Using a Data-Driven Marketing Strategy
Client Overview
Client: Abterra Property Care
Industry: Property Maintenance / Lawn Care / Landscaping
Location: Edmonton, Alberta
Abterra Property Care needed a stronger online presence to compete in a highly competitive local service market. Their goal was simple, get more consistent leads from Google instead of relying only on word-of-mouth.
🚨 The Problem
Before working with us, they faced:
- ❌ Limited visibility on Google search and Maps
- ❌ No structured SEO strategy
- ❌ Inconsistent branding and messaging
- ❌ Missed opportunities from local search traffic
⚙️ Strategy & Execution
We built a targeted local growth system designed for service-based businesses:
🌐 Website Optimization
- Improved structure for better user experience
- Optimized service pages for conversions
- Enhanced mobile performance and speed
🔍 SEO Implementation
- Keyword targeting for Edmonton lawn care & property services
- On-page SEO optimization across core pages
- Technical SEO improvements for indexing and ranking
📍 Local SEO Domination
- Google Business Profile optimization
- Local citations and directory listings
- Location-based content to target nearby customers
🎯 Lead Generation Focus
- Clear call-to-actions across the website
- Service-focused landing structure
- Conversion optimization for inbound inquiries
Results (Within 90 Days)
As an ongoing campaign, early results show strong momentum:
- 📊 Increased local search visibility
- 📍 Improved presence on Google Maps
- 📞 Growth in inbound inquiries
- 🌱 Strong foundation for long-term SEO rankings
With continued optimization, ABterra Property Care is positioned to:
- Dominate local search results in Edmonton
- Generate consistent, high-quality leads
- Scale their business with predictable growth
Seize the digital spotlight and boost your business with RankUpFaster.
Customer Support
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